How to Create a Successful Referral Campaign

Get More Leads Through Social Referrals Recommendations from personal acquaintances or opinions posted by consumers online are the most trusted forms of advertising, according to a recent Nielsen Global Online Consumer Survey. Ninety percent of consumers surveyed note that they trust recommendations from people they know, while 70 percent trust consumer opinions posted online. More [...]

5 Steps to Create a Social Media Sweepstakes

Increase your company’s brand awareness and generate new leads by running sweepstakes. According to Jupiter Research/Forrester, 80 percent of all Internet users have entered at least one sweepstakes within the last 12 months, and more than half participate in contests at least once per month. Here is an outline of how any company can offer [...]

Why should Your Company run a Contest on Social Media?

There are a number of goals a company may want to achieve for a contest. Here are some: Increased brand awareness Consumer demographics (age, gender, income level, race and ethnicity) Consumer psychographics (personality, values, attitudes, interests and lifestyles) New subscribers to Facebook, email newsletters, Twitter, RSS User-generated content Names and addresses What would be your [...]

Vinatta online marketing tool is now live. Pricing from $5 only.

As of today, Vinatta online marketing tool is live, offering companies a tool to run fantastic Facebook and email referral campaigns. With Vinatta, companies create quizzes, sweepstakes and special deal campaigns to get the attention and buzz they’re looking for. Basic and Standard versions We have opened up the theme creator for everybody, regardless of [...]

Send from a friend rather than a brand

According to The Nielsen Company, a message from a friend is trusted 67% higher than a message from an email list you have signed up for. Think about it: — From: Anybrand.com To: bjorn@vinatta.com Re: Join this competition – win a trip to Paris. — From: My friend To: bjorn@vinatta.com Re: Join this competition – [...]

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